 The winning videos were shown on jumbo monitors in Times Square, NY on Dec 17th, 2009.The jury was chaired by actor/artist Isabella Rossellini and included Howard Halle, art critic at Time Out NY, Cedar Lewisohn, curator at the Tate Britain and Lee Wells from PAM and Scope Art Fair.In November 2009 it was reported that Babelgum 
was downsizing by closing its Nice office and Dublin HQ, 
and consolidating its operations across the remaining offices in London, New York and Milan.