 He wanted to turn the line "'The devil wouldn't recognize you, but I do" into a catchy hook and make it sound like a concept.Timberlake was impressed by the amount of recording material Madonna would already have ready.He said that he does not normally write down his lyrics, since the ideas come faster to him, but Madonna had "all these thoughts, riddles, poems, feelings, all written in huge notebooks ... she kept handing them over.