 This enabled the KT26 to establish a consumer following but it also become dated in the minds of many retailers.Dunlop Footwear's marketing of the KT26 resulted in it becoming dependent on a few major discount department store retailers (DDS) of KMART, Target, Big W etc.for retail of the KT26 at a time when the Internet dramatically eroded all retail stores' share of footwear sales and many footwear chains and shops closed.