 Founded in 1924 as Tom Chokoladefabrik A/S by Copenhagen chemists Hans Trojel and Victor Hans Meyer, the company is now a world-renowned chocolate producer.Originally the chocolate was a side item for sale in the chemists' retail shop on Vesterbrogade in Copenhagen, the founders launching their own products on Prags Boulevard between 1925 and 1929.The company was taken over by Victor B. Strand in 1942, who shortly acquired (1954–1956) the chocolate company Anthon Berg.