 The film was shown for the first time on 11 February 1952 at the 'Avant-Garde 52' cinema club.It consisted of blank illumination projected onto a weather balloon, accompanied by a staccato spoken soundtrack.The film was banned by the French censors on 2 April 1952—when the Letterists visited the Cannes Film Festival the following month, they were forced to restrict the audience to journalists only.