 In the context of Lloyd International's management's firm belief in exercising tight control over ist costs regarding all aspects of the airline's operations, it is of interest to note that flightdeck crews were instructed to operate their aircraft in high-speed cruise mode despite the resulting higher operating costs due to increased fuel consumption.In an era of low jet fuel prices, this was the most economical option when taking into account the then statutory limit for aircrew to fly up to 115 hours in 28 days, the fact that engineering costs were charged on a flat hourly basis and that there were generally few opportunities to take advantage of differentials in fuel prices at different stations served by the airline.In 1964, Brian Lloyd, one of the airline's founders, sold out while well-established Far East trading company Wheelock Marden bought into the company by acquiring a 33% stake in the business.