 Newbury Comics gave away licensed "Eat Me, Drink Me" pint glasses with each pre-order of the album.Further promotional oddities were to be found in the UK where boxes were distributed containing chocolates marked "Eat Me" and mini bottles of Tequila with "Drink Me" on the back.An official "Eat Me, Drink Me" mini-site was discovered through a link found in the European "Heart-Shaped Glasses (When the Heart Guides the Hand)" single.