 It typically contains four panels, the first a simple black panel with a caricature of creator Don Asmussen and the slogan "The lies behind the truth, and the truth behind those lies that are behind that truth".The remaining three are spoofs (parodies) of newspaper articles containing a mock-up of a prominent newspaper masthead (such as the Chronicle or "The New York Times"), a headline, a simulated photograph, and a short text introduction or lead.Images are often obviously doctored file photographs or images from recent newspapers.