 The station's transmitter is southwest of the I-20/I-49 interchange in Shreveport, on a landmark non-supported structure nicknamed Eiffel Tower.It is co-located with KVMA-FM and KQHN-FM with the KRMD-FM auxiliary transmitter.KMJJ was originally known as "Majic FM 100" then on 100.1 FM debuting an urban format on August 1, 1988, flipping from easy listening KCOZ.