 Promotion was intense for the album and included their first world tour, entitled The Heart of Everything World Tour, which started 14 March 2007, in Amsterdam and ended only on 13 September 2008.The band toured in the United States of America for the first time, first supporting Lacuna Coil and then as headliners.About the American tour, den Adel said that "Well, we don't have any expectations because it's such a big country and you never know where people will like your music.