 But Léon Trotobas seems to have been the first boy to play the role in La Ciotat.The poster for "L'Arroseur arrosé" has the distinction of being the first poster designed to promote an individual film.Although posters had been used to advertise cinematic projection shows since 1890, early posters were typically devoted to describing the quality of the recordings and touting the technological novelty of these shows.