 Lewis Bice, who shot promotional film for Birmingham to be used for highlight reels, preserved some of his work, which NFL Films used in the special along with the surviving telecast footage; NFL Films was pleasantly surprised at the caliber of Bice's surviving footage, which was remarkably close to NFL Films's own work.Twenty-one minutes of the TVS broadcast of the 1974 World Bowl - including the pre-game show, player introductions, and opening kick off - was uploaded to YouTube in 2018.Local affiliates provided most of the television and radio coverage throughout the WFL existence.