 Before the 1990 World Cup, the FA told Robson it would not renew his contract as England manager, so he moved on to the Netherlands to coach PSV Eindhoven, succeeding manager Guus Hiddink, who had left the team after leading them to the 1987–88 European Cup victory and four consecutive Eredivisie titles.PSV sought a manager capable of instilling discipline into a fractious squad, much as Hiddink had done previously.Robson described the move as "a culture shock" but felt "a sense of adventure".