 "Mad" had Alfred E. Neuman as a mascot, so Dohler used his middle-school creation, Pro Junior, as "WILD"’s mascot.In "WILD"’s peak it had contributors such as Jay Lynch, Art Spiegelman, and Skip Williamson, who later went on to be famous in the underground comix movement of the late 1960s and early 1970s.In the early 1970s Jay Lynch and Art Spiegelman were fooling around and they started drawing "WILD"’s mascot, ProJunior, again, but this time in a leopard skin leotard.