 Fairs, which were usually held annually, and almost always associated with a religious festival, traded in high value goods, while regular weekly or bi-weekly markets primarily traded in fresh produce and necessities.Although a fair's primary purpose was trade, it typically included some elements of entertainment, such as dance, music or tournaments.As the number of markets increased, market towns situated themselves sufficiently far apart so as to avoid competition, but close enough to permit local producers a round trip within one day (about 10 km).