 The singer considered it to be a "small development idea", as they were also unable to provide much support for it due to their preoccupation with other releases.Taking advice from Lady Sovereign, the singer created an account on MySpace and began posting demo songs in November 2005.By March 2006, they attracted thousands of listeners, and 500 limited edition 7" vinyl singles of one of the demos, a song titled "LDN", were rush-released and sold for as much as £40.