 The first fatality in the race occurred in 2011, when a male runner collapsed and died.The names of various sponsors have prefixed the title of the race in the past, with names including the BUPA Bristol Half Marathon, the Reebok Bristol Half Marathon and the Run Bristol Half Marathon, being sponsored by Bristol City Council.On 14 December 2015, it was announced from 2016 the event, alongside sister event the Bristol 10k, would be organised by Great Run and renamed the Great Bristol Half Marathon.