 Postal Service requirements for magazine rates, "Blue Ribbon Comics" also contained text stories, sometimes about characters from the comics features, such as the titular cowboy Buck Stacey.With the exception of a reprinted "Little Nemo" newspaper comic strip story by Winsor McCay in #1, all stories in the comic were new.Reader participation was encouraged; in issue #3 (Jan. 1940) MLJ offered $5 for the prize letter of the month and $1 for 10 runners-up, and issue #4 (June 1940) introduced the Rang-a-Tang Club, boasting its own registered veterinarian to answer questions on dog health and training.