 The campaign argues that at least 10% of this infrastructure budget, and the similar budgets deployed worldwide by the World Bank, regional development banks and other donors, should be dedicated to road safety measures.If this principle was accepted in the case of Africa it would mean $120 million would be available for road safety measures such as safety assessments of road design, enforcement and education strategies.The Make Roads Safe campaign also calls for a $300 million, 10 year, Action Plan for road safety to build the capacity of developing countries to respond to their own road traffic injury problems.