 In 2006, she launched the first of her fashion collections, characterised by sumptuous femininity combined with unconventional touches, aimed at establishing a well-defined silhouette.She issued regular tips on etiquette, known as "L'Wrenisms", and extended her range into shoes, handbags, glasses, makeup and perfume.In 2013, she collaborated with Banana Republic on a line of affordable ready-to-wear holiday items.