 At some points, the stations played a few adult contemporary songs mixed in.The station ran a syndicated format, Unforgettable from 1985 to 1986 and then a locally based format until 1989.In mid-1989, WELV's long-standing format was broken with WELV-FM flipping to a music-intensive, mainly satellite-fed Adult Contemporary format as WWWK "(K-Lite)" with WELV simulcasting it much of the day.