 On 1 November 2019, the channel temporarily rebranded as a Christmas music channel called Boxmas, a role previously occupied by sister channel Magic (albeit not temporarily rebranded).As the impending shutdown was announced during the rebrand, the channel kept the Boxmas branding, but shifted back to its regular playlist on 26 December.Box Upfront ceased to broadcast on 9 January 2020, signing off with a block of departure-themed songs; "Goodbyes" by Post Malone and Young Thug, "Bye Bye Bye" by NSYNC, and "Goodbye" by The Spice Girls were the last videos played before it ended operations.