 Loyd Case took over as Editor-in-Chief, and Jason Cross joined as a technology analyst.In mid-2009, due to sinking corporate-level finances, Ziff Davis laid off most of the core team and Jeremy Kaplan (Executive Editor of PC Magazine and EIC of ExtremeTech Magazine) tried to keep the online site going, but it was quite challenging without much dedicated staff.Similarly Matthew Murray (currently Editor of PC Magazine's Digital Edition) tried to keep things alive.