 From August 1967 onwards, cars left the production line with a small badge at the rear saying ""fabricado pela Chrysler"” (built by Chrysler), sending out the message of the takeover by the American car brand.The well established Simca name remained in use for another two years.Finally, in 1969, the Simca name was laid to rest as the Americans re-introduced one of their internationally renowned brand names by launching the Dodge Dart on the Brazilian market.