 Her first promotions were for Shiseido's "Maquillage" cosmetics line, for which her song "I'm Lovin' You" (a duet with Exile vocalist Atsushi) was used in commercials, and Lee's images used in billboards.Lee was marketed around her buzz cut hair-style.After two more promotional songs used in "Maquillage" commercials, "Change Myself" and "Bye Now!," she released her debut album, "Change Myself", on March 10, 2010.