 It classifies a "product claim" advertisement as one that identifies the scientific name and trademark brand name of the medication, and contains at least one approved indication for the drug, and claims surrounding its benefits.A "reminder" advertisement serves primarily to build brand recognition rather than promote the drug's uses and benefits.A reminder ad cannot contain any information or imagery that pertains to the drug itself, including benefits or how it functions, but may still contain a call to action urging viewers to ask their doctor or seek an external resource for more information.