 Print ads must contain a standard notice that instructs patients to report negative side effects to the FDA's MedWatch program.In ads carried on broadcast media, such as television commercials, only the major side effects are typically listed, and the ad contains blurbs directing viewers to where they can obtain more information (the aforementioned "brief summary"), such as on a website, phone hotline, or a current magazine issue.If the drug is subject to a boxed warning from the FDA (which indicates a serious risk), the warning must be reproduced in all advertising materials, and reminder ads for the drug are prohibited.