 At one point, "Monday Nitro" was regularly the highest-rated weekly program on cable television.The program beat "Monday Night Raw", the flagship show of the World Wrestling Federation (now the WWE or World Wrestling Entertainment), in the ratings for 83 consecutive weeks from 1996 to 1998.However, by early 1999, the program began to lose viewers to "Raw", which became the highest-rated wrestling program on television due to its use of more adult-like storylines.