 Weather Underground operates separately from the Weather Channel and continues to provide its own forecasts, though its website incorporates some weather news and video content from TWC.The website weather.com and most of the Weather Channel's digital assets were sold to IBM in January 2016.Weather forecast programming made up TWC's entire schedule prior to its incorporation of weather-related original programming – referred in network promotional materials and press releases as "long-form programming" – in 2000 (with few breakaways from its forecast programs prior to then, outside of educational program "The Weather Classroom", an original program produced as part of the cable television industry's Cable in the Classroom initiative).