 Disney Channel – which formerly operated as a premium service – originally marketed its programs towards families during the 1980s, and later at younger children by the 2000s.A majority of Disney Channel's original programming is aimed at children aged 6–16, while its Disney Junior programs are targeted at children aged 7 years and under.As of January 2016, Disney Channel is available to approximately 93.9 million pay television households (80.6% of households with at least one television set) in the United States.