 "Look North" was permanently moved to studio A in 2000 following the reduction in the number of network productions.This move prevented the studio itself from being closed, as happened in the Midlands and the North West; the studio was not too big, so could house the programme comfortably.The building itself has distinctive architecture, with glass panels and walls coloured in varying shades of pink, resulting in the building gaining the nickname from local residents and staff of "The Pink Palace".