 Its flagship product, LiveContext 3, is a Content Management System built for eCommerce Scenarios.The company was founded in 1996 by Prof. Joachim W. Schmidt, Prof. Florian Matthes, Andreas Gawecki and Sören Stamer as a spin-off from Hamburg University of Science and Technology.Its first two customers were Deutsche Presse Agentur and Axel Springer Verlag.