 Since then, as executive director, he has been involved in the development of Équiterre's strategies and educational projects on fair trade, ecological agriculture, energy efficiency and sustainable transportation.From 1996 to 2003, Ribaux's passion for urban planning also led him to chair the Montreal Regional Council on the Environment, a group of 100 organizations active in the field of urban ecology.He played an important role in the financial planning of public transportation in Quebec as well as in Canada's ratification of the Kyoto Protocol.