 It was at that time that the Rosenblums' son Joel, assumed the operations of WISR.Joel Rosenblum's brother Ray later owned and managed a station of his own some 25 miles to the east, known as AM 1380 WACB (now WTYM) Kittanning.WISR, like most other small-town stations of its ilk, was a mixture of both programs and music.