 The 100.7 frequency was originally used in the 1940s by the owners of 1490 WBAB as 100.7 WBAB-FM.However, WBAB-FM was gone by the early 1950s and the frequency was silent in the Atlantic-Cape May market for nearly a decade.In 1959, the owners of WCMC 1230 in Wildwood began using the 100.7 frequency as WCMC-FM.