 WAGA is carried in parts of Cherokee and Macon counties of western North Carolina, both bordering Georgia.Cherokee is part of the Chattanooga media market of Southeast Tennessee and northwest Georgia, while Macon is part of the Asheville–Greenville–Spartanburg DMA of the western Carolinas and northeast Georgia.Although clearly outside of the must-carry obligations that apply within the Atlanta DMA, both counties are popular with visitors and summer-home residents from the Atlanta area.