 In January 2000, a conservative media advocacy group, Morality in Media, criticized a number of women's magazines for what they deemed to be sexually explicit covers; "Redbook" was among the magazines cited by the group.The editor-in-chief of "Redbook" told "The New York Times", "We are trying to pull away from the rest of the Seven Sisters.We are moving it slightly younger, to fill that gap between the younger fashion magazines and the older, full-fledged Seven Sisters."