 Born in New York City and raised in Karachi and Riyadh, Sheikh studied video production at the Hampshire College.After working as an assistant at the Curious Pictures, she returned to Pakistan and started her career in the entertainment industry with fashion modeling, during which she garnered international recognition as a spokesperson for the French beauty brand L'Oreal and received a nomination at the Lux Style Award for Best Model.After establishing herself as one of the top female models of Pakistan, she made her acting debut with a leading role in the 2008 telefilm "Baarish Mein Deewar".