 During 2017 Bell-Drummond set up Platform, a cricket project aiming to increase participation in the sport by young people based in the London Borough of Lewisham, the area in which he grew up.The project involves reintroducing the sport into local primary schools and includes after-school and winter coaching.It ran a cricket festival for school children at Deptford during 2018 and was initially funded by Bell-Drummond and a business partner.