 He then studied business administration at Babson College, Massachusetts (his father Alberto is also a Babson alumnus class of '53).After graduating Babson in 1985, he stayed in the United States where he worked in advertising, banking, and real estate before co-founding the environmentally friendly fashion company Project Alabama (now known as Alabama Chanin) with Natalie "Alabama" Chanin in the year 2000.He began designing bespoke furniture in 2007.