 Eastwood reached the final despite a second disastrous loss as project manager, in which Venture's concept for a Mexican restaurant lost in every single category to Logic, made worse by the failure to produce any financial plan for the pitch.Jim's survival was mostly a result of Natasha taking a total backseat on the task, despite possessing a degree in hospitality, but he was nonetheless tipped for victory by previous candidates.Though he was dubbed "The World's Greatest Salesman" by Lord Sugar, he failed to win as the interviewers considered his business plan an attempt to ingratiate himself with Lord Sugar.