 LXTV was an early pioneer of original digital web video, which they transitioned into nationally syndicated television shows post NBC acquisition.Some of LXTV's programs include "1st Look", "Open House", "Open House NYC" and "George to the Rescue", which presents lifestyle programming to a young affluent audience.LXTV also created and launched "New York Live" (formerly LX New York), the live, daily lifestyle show on WNBC, broadcast from Studio 3K in 30 Rockefeller Plaza and live from the streets in and around New York.