 On August 16, 2011, amid the rise of many rumours concerning "Bad as Me", Waits announced on his official web site and through various social media outlets that he would "set the rumors straight" on August 23.On this date, the title track was released as a digital single through iTunes, a video with previews of the album was released on YouTube, and was followed by a press release on his site and ANTI-'s blog, which read