 In 1950, Jaguar agreed to lease from the Ministry of Supply the Daimler Shadow 2 factory in Browns Lane, Allesley, Coventry, which at the time was being used by The Daimler Company Limited and moved to the new site from Foleshill over the next 12 months.Jaguar purchased Daimler – not to be confused with Daimler-Benz or Daimler AG—in 1960 from BSA.From the late 1960s, Jaguar used the Daimler marque as a brand name for their most luxurious saloons.