 According to information on the site, it currently offers access to profiles of over 20,000 agencies as well as a searchable library of more than 90,000 different ads from 110 countries around the world.An article on the website of the French newspaper "Le Figaro" in 2010 cited 20,000 agencies and 100,000 campaigns.AdForum was founded by Hervé de Clerck, a French former adman who held posts including Managing Director International of Havas Intermediation, Vice President of DMB&B Inc, CEO of DMB&B France and COO of Lesieur.