 As a large scale, international urban family-oriented entertainment and shopping center developed by Shanghai Kinghill Limited, a subsidiary of the Chai Tai Group of Thailand, Super Brand Mall has 13 floors, with a total gross floor area of .The mall has received ISO9001 certification since 2004.As one of the most prestigious shopping malls in East China, Super Brand Mall is well-patronized by modern family consumers and is recognized for its outstanding performance by the government and authorities.