 He learned Tamil for his role, as he did not want to speak his dialogues without understanding their meaning.Neil had lost weight for the role and modelled his looks to be along the lines of Brad Pitt and David Beckham.The film was launched in Kolkata on 3 February 2014 by its producers Ayngaran International with a pooja ceremony in front of the Kalighat Kali Temple, after which principal photography began.