 Narrative Science was founded in 2010 in Evanston, Illinois, after a student project in the Intelligent Information Lab at Northwestern University jump started the NLG technology.The first prototype of the company technology went by the project name StatsMonkey and was developed in the laboratory by Kris Hammond, Larry Birnbaum, Nick Allen and John Templon.StatsMonkey was created to disrupt the journalism industry by allowing stories based in data, specifically baseball stories at the beginning, to be written automatically by StatsMonkey.