 A celebrity spin off version, "Celebrity Island with Bear Grylls", was first broadcast as part of a charity campaign for Stand Up to Cancer UK in September 2016.On 22 September 2019 Channel 4 confirmed that the Island will return for a seventh series 2020.In promoting the first series, the show was pitched as a challenge for modern men to see if they can survive when marooned on a Pacific island armed only with minimal tools and their own initiative.