 In 1993 Pearson became Senior Director of Scottish Enterprise, the national body responsible for the economic development of Scotland, where he introduced and developed its focus on new business startups.After three years with Scottish Enterprise, Pearson took over as Chief Executive of the failing Norfolk and Waveney Enterprise Partnership, the economic development agency for East Anglia, which was successfully turned around and transformed.Pearson also served as a member of the University of East Anglia Senate during this period.