 In his planning for the project, Rouse imagined that people would not just shop, that they would also be entertained.However, he later claimed that he had not anticipated its popularity as a tour bus destination.Other examples of Rouse Company "festival marketplace" developments include South Street Seaport in New York City, The Gallery at Market East, in Philadelphia, Harborplace in Baltimore, St. Louis Union Station in St. Louis, Downtown Portland's Pioneer Place, and the Riverwalk Marketplace of New Orleans.