 The purpose of the test was to measure and confirm an improvement over RFC 2549.Since the developers used flash memory instead of paper notes as specified by RFC 2549, the experiment was widely criticized as an example in which an optimized implementation breaks an official standard.Inspired by RFC 2549, on 9 September 2009, the marketing team of The Unlimited, a regional company in South Africa, decided to host a tongue-in-cheek "Pigeon Race" between their pet pigeon "Winston" and local telecom company Telkom SA.