 It was reported that the council paid €100,000 for the prize plus €80,250 in administration costs in 2015.The award was subsequently renamed the International DUBLIN Literary Award in November 2015.Describing the award as "the most eclectic and unpredictable of the literary world's annual gongs", the journalist Michelle Pauli posed the question in relation to the longlist for the 2004 edition, "Where would you find Michael Dobbs and Tony Parsons up against Umberto Eco and Milan Kundera for a €100,000 prize?"