 Berger stated  that the success of translated manga and Marjane Satrapi's "Persepolis" among teenage girls helped motivate the creation of the imprint.Initial online reaction to the imprint had some controversy over the sexual connotations of the name  as well as the small proportion of female creators in the lineup, especially due to an emphasis on female creators in "The New York Times" article that broke the story.On September 24, 2008, Comic Book Resources reported the confirmation of the imprint's cancellation.