 In 1963, the organization began a long-running effort to ban John Cleland's erotic novel "Fanny Hill", which ended with the 1966 Supreme Court decision "Memoirs v. Massachusetts".Operation Yorkville was renamed to Morality in Media (MIM) in 1968.Hill, president of MIM until his death in 1985, was appointed to serve on the 18-member President's Commission on Obscenity and Pornography by President Lyndon B. Johnson.