 The station's main competitor is WLDE.WFWI began broadcasting in March 1993 with an adult contemporary format under the ownership of Russ Oasis and Steve Avellone, with Tony Coles as the first program director.In early 1994, Oasis and Coles then changed the format to 1970s hits; shortly after, Coles left Fort Wayne for New York's WLTW and production director Keith Harris took over as WFWI's program director.