 The stations share studios on the 12th floor of The Civic Center Plaza Building in downtown Peoria.The station came on the air in 1976 as WTAZ, from a studio and transmitter northeast of Morton on Washington Road in Tazewell County (hence WTAZ).Through most of the 1980s and 1990s, WTAZ had a talk format featuring personalities such as G. Gordon Liddy, Rush Limbaugh, Dr. Laura, and Art Bell.