 The Flag of New Holland, also known as the Flag of Dutch Brazil, was the flag used by the Dutch West India Company for the territories that were under its control in Brazil from 1630 until 1654.The flag consists of three horizontal stripes in the colours of the flag of the Republic of the Seven United Netherlands (red, white and blue) and it displays a monogram on the central stripe and a crown on the upper stripe, both gold-coloured.The origin of the monogram as well as its initials and its meaning is not known.