 Following his career in music, Anastas entered the advertising and marketing industry, focusing on digital.holding executive positions at Mullen, Saatchi & Saatchi, Omnicom's Think New Ideas and Tribal DDB holding Red Urban, where he was president.Anastas ran marketing at Atari, the video game publisher, was a senior marketing executive at Activision, was Chief Marketing Officer at The Enthusiast Network (TEN) until the company's sale to Discovery in 2017, then Chief Marketing Officer at LiveXLive Media (NASDAQ