 However, Skalbania continued to assert ownership of the Montreal Alouettes name, logos and related intellectual property even though he had given up the franchise.Rather than risk a lawsuit from the notoriously litigious Skalbania, and unwilling to negotiate with him, Bronfman chose to operate his team under another aviation-inspired nickname, the Concordes.The new name was not only a reference to the then-revolutionary Concorde supersonic passenger jet, but appeared to be an appeal to both anglophones and francophones, Concorde was a Anglo-French joint venture.