 In February 2016, the franchise was added to the "Franchise Times" "Fast and Serious" list of top franchises (#1), and in its 2016 ranking of franchises, "Forbes" magazine ranked Planet Fitness #4.It ranked in the top 50 of "Entrepreneur" magazine's Franchise 500 in 2017.In 2020, the company received criticism for charging its customers for March dues "despite closing its facilities nationwide due to the novel coronavirus pandemic."