 In the digital excellence category, the Irish Farmers Journal competed against strong entries from The Irish Times, The Irish Sun and The Times, Ireland Edition.In awarding the Irish Farmers Journal the Digital Excellence award, the judges noted the significant achievement by the editorial and technical teams who together generated the most innovative, effective, user-friendly and informative online content of all national newsbrands.This content was communicated to our target audience through innovative design and the significant use of multimedia platforms to bring the content to life – videos, podcasts, infographics, social media, photography & much more.