 In 2008, Venom Energy entered into a partnership with the Arena Football League to promote the product during the 2008 playoffs on ESPN and ABC.In addition, Cincinnati Bengals wide receiver Terrell Owens is now a spokesman for the brand.The company also sponsors the Andretti Autosport IndyCar Series team with driver Marco Andretti, Pavel Datsyuk of the Detroit Red Wings, Max Talbot of the Pittsburgh Penguins and Milan Lucic of the Boston Bruins, all from the NHL as well as Jordan Farmar of the New Jersey Nets (NBA) and Lance Berkman of the St. Louis Cardinals (MLB).