 It was formerly home to K-pop artists such as 4Minute, Beast, G.NA, Roh Ji-hoon, Hyuna and Rain.Cube Entertainment was founded on August 29, 2006, by Hong Seung-sung (aka Simon Hong), former president of JYP Entertainment, and Shin Jung-hwa (Monica Shin) as Playcube Inc. Due to the founder's past relations, Cube is sometimes mistaken as a subsidiary of JYP Entertainment, however, it is an independent corporation.In 2009, Cube's first two groups debuted, with girl group 4Minute debuting in June and boy group BEAST in October.