 The large shopping facility is the only major mall located on the coast north of the San Francisco Bay Area, securing Eureka as the trading center for the entire far North Coast.The mall was built in 1988 as demand for shopping grew in the North Coast Region of California.The original anchors were Mervyn's on the south end, Gottschalks on the west end, JCPenney on the east end, and Sears on the north end.