 Infinity quickly spun off WHOO, WMMO and WHTQ to Cox Radio, in order for Infinity to acquire WCKG in Chicago.The classic rock format lasted 23 years.On February 18, 2011, at 5 p.m., after playing "Pride (In The Name Of Love)" by U2 and after a commercial set, Cox Radio announced that WHTQ would begin adding new rock songs and recent titles, and modify its moniker to "96 Rock."