 Originally, Hooper bought the rights to the 25-volume 9th edition and persuaded the British newspaper "The Times" to issue its reprint, with eleven additional volumes (35 volumes total) as the tenth edition, which was published in 1902.Hooper's association with "The Times" ceased in 1909, and he negotiated with the Cambridge University Press to publish the 29-volume eleventh edition.Though it is generally perceived as a quintessentially British work, the eleventh edition had substantial American influences, not only in the increased amount of American and Canadian content, but also in the efforts made to make it more popular.