 The band won the competition (and the bass gear) and also caught the eye of a young producer called Matt Elliss at Axis Studios who offered to record a demo at the studio free of charge.Matt Elliss then passed the song onto a new label called EXP (a subsidiary of ViaCom) which was being run by Feargal Sharkey, formerly of The Undertones.The label demoed the band and released a limited edition (500) 7" single "Gentleman's Soiree" / "Silver Boots" before agreeing to record and release a full-length album.