 According to its own market studies 96.3% of its readers are from "social sectors C, D and E", the lower-income classes, and its supporters call it "el periódico del pueblo" (the people's newspaper).Seventy percent of its circulation is in greater Caracas, while the rest of the country accounts for the remaining 30%.Exhibiting a strong emphasis on a striking appearance and graphic elements, it was originally divided into sections such as "Hoy" (Today), which covered national politics; "Venezuela Adentro" (Inside Venezuela), which covered domestic news; "Cartelera Cinematográfica" (box office); "Vida de Juan Vicente Gómez" (caricatures); "El Cuento de Hoy" (Story of the Day); "El Rincón de la Mujer" (Women's Corner); "Crónicas del Ávila" (pieces by various guest contributors); plus sections devoted to sports and other topics."