 After observing the event, Carl G. Fisher, who later founded the Indianapolis Motor Speedway, saw the opportunity to promote American automobiles by staging a 24-hour distance record run.Working with Newby and James A. Allison, his partner at Prest-O-Lite, the trio organized the record run again at the Indiana State Fairgrounds for November 17–18.Two Nationals, again driven by Merz and Clemens, began the run, this time with Clemens setting the early pace.