 In 1985, men's briefs were more popular than boxers in the USA, with four times as many briefs sold as boxers; at the time, the best selling color of briefs was white.Overall, there has been a decline in men wearing briefs, especially white ones.According to an AskMen poll in early 2016, only 22% of respondents said they wear briefs, which included only 6% of them wearing white briefs.