 Forever relocated WNTJ's talk format and call letters to their 850 kHz signal, turning the 1490 signal into an ESPN Radio affiliate - first recycling the WSPO call letters originally used on the 850 signal, then as WPRR with a sale of the station to 2510 Broadcasting.In November 2007, a deal was reached to sell WPRR plus co-owned stations WCCL, WBHV, and WLKH to Forever Broadcasting Inc. (Carol Logan, president) for a reported combined sale price of $3 million.However, the FCC rejected approval for the deal, citing Forever's influence in the removal of Johnstown and its surrounding markets from the Arbitron ratings system.