 The brand was launched in 1963 and is Jameson's oldest bottled brand.Not 10 years old as the name suggests, it is a fuller, richer, spicy, sherried version of the regular Jameson with the majority of the blend being 7-8 years with approximately 60% of the blend being pot still and 40% grain.Full-bodied with soft, delicate sherry undertones, toasted wood, perfectly balanced with fruit, spices and chocolate.