 In addition to its price ladder, GM also quickly established itself at the forefront of automotive styling under Harley Earl's Arts & Color Department, another area of automobile design that Henry Ford did not entirely appreciate or understand and Ford would not have a true equivalent of the GM styling department for many years.By 1926, flagging sales of the Model T finally convinced Ford to make a new model.He pursued the project with a great deal of interest in the design of the engine, chassis, and other mechanical necessities, while leaving the body design to his son.