5b20a255__2010___The_Board_of_Directors__Potential_impact
[Issue] Marketing ethics, compliance with marketing standards, and increasing transparency about our marketing practices. [How it is managed] Managed by our companies with referral to WPP Business Code of Conduct and WPP directors as necessary to improve standards and measurement in marketing practices. [Potential impact] 
Our work may not always comply with all laws and industry codes governing marketing material.
WPP Annual Report 2010 - The Board of Directors