system
A chat on subreddit /r/pcmasterrace
human
They don't really have much of a choice. They get sold the chips from Nvidia. You expect them to sell at under MSRP and lose money on the cards? I'm no fan of MSI, but these costs are without a doubt Nvidia's fault.
gpt
Exacly this, I was about to say the same thing, they can't allow a negative down facing chart, they're still a company and need to keep their business stable, only ones allowed to do that are Nvidia, as they commonly have been doing