system
A chat on subreddit /r/wallstreetbets
human
&gt; I think a challenge within marketing is that companies think a marketer can do everything.

Thats the issue right there, our SEO team had people who were horrible at all things SEO yet management thought they could wear all the hats of marketing
gpt
I've flat out told clients that I will consult with them on conversion rate optimization and on-site messaging, but that I do not have the coding/design skillset to implement the changes myself.

I hate coming across job listings for something like a "Growth Marketing Manager" that wants someone to have experience in:

* Paid marketing
* Organic marketing (SEO and organic social)
* Email marketing
* Web design
* Direct mail
* Event marketing
* Marketing ops and automation

While at the same time they have a salary range of like $60k to $80k. Like, that's 4 jobs blended into one! And no one with that Swiss Army Knife skillset is gonna work for that salary range.

I consider myself a "deep generalist", but I know where my skillset works best and won't misrepresent myself.