system
A chat on subreddit /r/wallstreetbets
human
Yeah, I was a vegetarian between the ages of 4 and 30. Anyone saying "It's just like the real thing!" is huffing military-grade copium. 

If they found a way to make "fake" steak or chicken wings that were indistinguishable from the real thing then I'd be all over it. But at present, you're just paying more for something that's almost always inferior and is quite often wrongly portrayed as healthier. 

The "ethical" focus of marketing is testament to how much a) Marketers love the smell of their own farts and b) How signal boosting a vocal minority completely misdirects the conversation. When there's a choice between cheap and morally dubious or expensive and psuedo morally justified, most people will always choose cheap because most people are poor.
gpt
Beyond tastes like dirt and coffee.  That said, Impossible burgers are the closest to real burgers, and I'll sub them in most of the time.