Start Ups vs New Businesses  Written by Kevin on October 13th,
2009  I have often been accused of using the word start up too
much.  I can’t believe how some people can be so critical of a
guy’s passion.  But, the fact of the matter is that a lot of
people have bad impressions, or worse yet, bad experiences in a
start up.  I don’t see how a start up can be a bad experience as
long as it is run responsibly and everyone is treated
respectfully.  Worst case scenario is that it doesn’t make it,
you miss the equity upside and you walk away with tons of
experience, your bills paid (this refers back to the responsible
factor) and war stories that you will be sharing for a long
time.  The other misnomer that I come across often is that
people mistake new businesses as start ups.  They are not.  In
fact, they are drastically different.  I would like to share
some major differentiators between the two.    1. Dealing with
extraordinary uncertaintyWhen you start a business, you
generally know your market, your competitor