Ruchika Kumar Boutiika  Meetup/Ruchika Kumar  Boutiika's Ruchika
Kumar  E-fashionistas rejoice! A San Francisco startup is not
only scouring the coolest clothing boutiques to let you
virtually browse their entire inventories online, it just
launched a same-day delivery service.  That's the holy grail of
ecommerce and an even holier, grailier problem for clothing
retailers because clothes shopping is such a hands-on
experience. People don't want to wait to get their new duds.
Boutiika, which launched its shopping site in late 2011, sells
clothes from 300 boutiques to date in a handful of cities like
San Francisco, Seattle, Portland and Austin. The same-day
delivery service launched this week in only one, San Francisco.
It will roll out this summer in more places like New York, L.A.
Chicagofounder and CEO Ruchika Kumar told us.  Boutiika is cool
for a couple of other reasons, too. It isn't actually an online
retailer. It's really a visual search engine. Think of it like
Zillow, but for clothes instead of homes