Improving Your CE Sales Profitability  By Mike O'Neil On Jan 8
2004 - 7:00am  Why are consumer electronics accessories
important for the typical retailer? Well, in many cases, despite
being less than 15 percent of a retailer's total CE sales, CE
accessories can account for over 50 percent of a retailer's CE
profitability.  This is the result of the typical retailer being
able to generate gross margin percentages between 50 percent and
70 percent on the sales of most consumer electronics
accessories. Additionally, a typical retailer can see inventory
turns on basic consumer electronics accessories products of
between four and six times.  With the onset of dramatically
declining margins on televisions, audio components, DVD players
and VCRs, the high gross margin contribution of accessories
should only become more important. Furthermore, in many cases,
required accessories will have higher retail prices than the
components they connect. A great example is retail prices of DVD
players under $30 requiring RF modu