The Super Bowl's most refreshingly honest car ad  February 7,
2013  In 2000's High Fidelity, hapless record-store owner Rob
Gordon -- played memorably by John Cusack -- opines, “What
really matters is what you like, not what you are like." In the
year 2000, I was 24 years old and was working on a punk rock
magazine, an environment not dissimilar from Gordon's
Championship Vinyl. The line made a lot of sense to me; it was a
quiet, back-of-the-head maxim that informed much of what my
friends and I did and how we saw people.  It's a shallow way of
looking at things, but for those of us who came of age amid the
us-vs.-them liberal identity politics of the '90s, awash as we
were in Public Enemy's political consciousness, the post-AIDS
gay-rights push and the loud-fast feminism of the riot grrrl
movement, there was a good chance that if somebody liked the
things you liked, they thought like you and they were good.
Never mind if they were actually atrocious, sociopathic human
beings.  A few years ago, I dated a sham