9 Movies That Made More Sense if You Followed the Viral
MarketingS  These days, movies have two marketing campaigns.
There's regular marketing, with trailers, posters and
interviews. And then there's viral marketing, aimed at fans on
the internet — which often includes crucial info about a movie's
backstory. Here are nine movies that make more sense if you
followed their viral campaigns.  9 Movies That Made More Sense
if You Followed the Viral Marketing  1) The Blair Witch Project
As one of the first and best viral marketing campaigns, The
Blair Witch Project deserves top billing. The movie's budget was
pretty small to start, and considering the Internet wasn't as
widespread or connected in the late '90s as it is today, the
campaign worked wonderfully. But not only was it effective in
increasing movie attendance, it revealed some background
information in the year leading up to the movie's release.  It
documented the entire history of the Blair Witch, from 1785 to
October 1997 (right before the movie came ou