Yao Ming Says No to Ivory and Rhino Horn   WildAid and Yao Ming,
along with Save the Elephants and African Wildlife Foundation,
are targeting the consumption of ivory and rhino horn in
China. In August 2012, Yao spent 12 days on a fact-finding
mission in Kenya and South Africa filming a documentary to be
aired in partnership with NHNZ later this year. Yao met wild
elephants before encountering the bodies of five poached
elephants in Kenya and a poached rhino in South Africa. He also
visited local school children, whose education is funded through
wildlife tourism revenue, and conservationists and government
officials working to protect elephants and rhinos. Footage and
stills from his trip were released together with a series of
public service announcements informing consumers, "When the
buying stops, the killing can too." WildAid thanks Ol Pejeta
Conservancy and Virgin Atlantic for their support of Yao's
Africa trip.  What is WildAid doing?:   "Elephants and rhinos
are conservation flagships, national icons,