Bert's Crusade  Bert Whitehead is looking for a few (or many)
good  Bert Whitehead is looking for a few (or many) good
planners to join forces with him and bring fee-only financial
planning to America's not-so-rich.  By Margaret Opsata
Photography By Jon Rehg  Bert Whitehead has made it his mission
to "rescue" commission-based salespeople from what he calls the
"dark side" by teaching them to survive and prosper on fees
alone. His rescue vehicle? The Cambridge Connection, a program
he invented that's part training program, part planner network,
part financial-planning-practice-in-a-box. And just as a fellow
Midwesterner once strived to bring motor cars to the masses,
this planner from Franklin, Michigan, aims to help planners
provide fee-only planning to the not-so-rich of America's
families. Says Whitehead, "I would like to be remembered as the
Henry Ford of fee-only planning."  To date, about 100 people
have completed the training program, which has five parts. It
begins with a self-study manual that is di