Take the 2-minute tour ×  I run a website (seatgeek.com) that
sends a lot of transactional email to users--account updates,
alerts, etc. It's important to us that our domain remains clean
in the eyes of spam filters.  We'd like to roll out an email
marketing campaign. It's nothing particularly spammy, but this
would be the first time we ever emailed to people who hadn't
expressly asked to receive email from us. It's to market a new
product we built to a specific niche of professionals.  In order
to protect our domain in the eyes of spam filters, we're
considering sending the marketing email from an alternative
domain. The alternative domain is an alternative landing page we
sometimes use for this new product.  Is there any way this could
backfire on us? Does it seem like a particularly poor idea?
share|improve this question "to people who hadn't expressly
asked to receive email from us". Sorry, that's the definition of
spam. –  John Gardeniers Apr 13 '10 at 5:13 I second John and in
some parts of the world i