Keyword research  From Wikipedia, the free encyclopedia
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Keyword research is a practice used by search engine
optimization professionals to find and research actual search
terms people enter into the search engines when conducting a
search. Search engine optimization professionals research
keywords in order to achieve better rankings in their desired
keywords.[1][unreliable source?]  Potential barriers[edit]
Existing brands[edit]  If a company decides to sell Nike
trainers online, the market is pretty competitive, and the Nike
brand itself is Predominant. In other words, using a keyword
tool to help choose the best key phrase is recommended. The tool
gives statistics about the searches per month and the
demographics of those searchers. Choosing a key phrase with many
searches, such as "Nike Trainers," makes it more difficult to
rank higher.  Sources of traditional research data[edit]     1.
^ Daniel Lofton (2010). "Importance of Keyword Researc