14.10: The Ugly Truth Is "prettiness" cost effective? 14.11:
Competent on purpose -- PART 1 What every fundraiser should know
about donor comms, IMHO 14.12: Competent on purpose -- PART 2
What every fundraiser should know about donor comms, IMHO 14.13:
Competent on purpose -- PART 3 What every fundraiser should know
about donor comms, IMHO 14.14: "Dear Numbskull Robot...." My
name's Tom, not Thomas How MoveOn.org stupidly and avoidably
lost me as a donor 14.15: Online giving soars to almost nothing
There was a massive amount of little to report for another year;
why print won't die 14.16: "You know what a newsletter is really
great for?" Measuring your donors' true mood Not trying to raise
money with your newsletter? Think again: it's a "donor happiness
meter." 14.17: Could the Feds be any clearer, folks? "If your
nonprofit does not aggressively promote charitable bequests,
then your nonprofit is by definition an irresponsible loser."
High-ranking agency official: "I can't believe people are still
on the side