Coca-Cola Knows Where You've Been Drinking  from the just-lovely
dept  Not quite sure what to make of this story, but it appears
that Coca-Cola is looking to do a sweepstakes where the
"winning" cans of Coke will contain a GPS device that lets them
track you down - absolutely anywhere and hand you the prize. Of
course, how many people are going to buy a cold can of Coke from
the local convenience store, chug it down, and toss it in the
nearest trash can, leading the camera toting prize delivery crew
at the local garbage dump? If the GPS device is at all
noticeable, then that sort of takes away the fun, doesn't it?
However, if it's not noticeable, then can't "winners" accuse
Coca-Cola of unwarranted privacy violations for following their
whereabouts? Won't it be great when the prize van shows up to
award the prize to someone who is where they absolutely
shouldn't be (playing hooky from work, at a mistress, who knows
where else)? Found over at BoingBoing.  Reader Comments (rss)
(Flattened / Threaded)      Ed H