The Trystero Corporation  Imagine the following scene: the suits
from NBC late night TV have finally "gone on line", finally
started looking around on the internet. They've set up a web
site filled with stuff about their shows, as has every other
network. But they notice something else: "Hey," they say, "Conan
O'Brien has nine web sites listed on Yahoo, and a whole usenet
newsgroup devoted to him. Tom Snyder only has space at the CBS
web site. Great! You can't buy publicity like that."  Well, now
you can. The Trystero Corporation, sometimes known as the
"Watergate Plumbers" of on-line marketing, has seen a need and
decided to fill it. What exactly do they do? Well, they are a
loose syndicate of site administrators and othe internet-access
heavy types, who, for a fee, will construct a sort of "virtual
fan club" for a given show. As a group, they create a bunch of
fake accounts, scattered on systems throughout the net, each
with a cute little home page and a page devoted to the product
they are being paid to pu