Twitter for Local Business  Twitter, the 140 character micro-
blogging site, is known for its short conversations, massive
content generation and user’s rants about almost everything. It
is also a place for people to network and meet like-minded
people. And hence, it has also become a source for generating
leads for businesses. In this post, we look at the why and hows
of local businesses using twitter for lead generation, sales,
marketing and customer support.  Why twitter for local
businesses:  Huge user base: Twitter in India has over 16
million twitter users and that number is growing daily. My
personal experience on twitter leads me to believe that a vast
majority of the twitter users are urban middle class and have
high disposable incomes. They are the audience that the brand
should primarily reach out to, as most twitter users are
influencers in their circles. I reached this conclusion by
assuming that as early adopters [through joining twitter] they
are more open to trying and exploring new things and