Between the lines: the agendas behind recent releases  Shrek
Forever After shows why 3D won't save cinema  The big screen
needs drama, humour and heart, not a technological quick-fix
Shrek Forever After That sinking feeling … Shrek Forever After
Long, long ago, when Avatar hype was at its zenith, the future
of cinema seemed clear. More modish media were making the movies
look old hat. Ever-bigger HD home flatscreens seemed set to
empty the plexes. Pirates were threatening the industry's
revenues. Yet the picturehouse would rout these foes. It had
found a killer weapon that could crush them all: 3D.    1. Shrek
Forever After   2. Production year: 2010   3. Country: USA   4.
Cert (UK): U   5. Runtime: 93 mins   6. Directors: Mike Mitchell
7. Cast: Amy Sedaris, Antonio Banderas, Cameron Diaz, Eddie
Murphy, Eric Idle, John Cleese, Julie Andrews, Justin
Timberlake, Maya Rudolph, Mike Myers, Walt Dohrn   8. More on
this film  So far, it's looked as if this might be true. People
have flocked to this year's scad o