Riddell has had it rough in 2013. The NFL's official helmet
maker since 1989 is still defending against the concussion-
related lawsuit that's still ongoing even though the league
settled its side over the summer. The league also ended its
relationship with Riddell, announcing that this season will be
the company's last as the official helmet maker.   Tougher times
call for tougher, safer helmets, and the company is looking to
do just that by inventing  Riddell InSite. The homophone
accurately describes what the system is about. Riddell InSite is
a monitoring system that alerts the "sideline to significant
single or multiple head impacts, and alerts coaches to players
who may need further training on proper hitting technique to
reduce risk of injuries," according to Riddell. The helmet will
use a five-point sensor pad that measures head impact and alerts
a sideline monitor about who's exceeded the threshold (which is
determined by playing level and position). In short, InSite is a
measure to help prevent concu