Amstrad slashes cost of E3 e-mailer  2 - 4 - 1  arrow pointing
up  Amstrad is slashing the cost of its E3 e-mailer in a bid to
boost sales of the videophone thingamajig.  From this weekend
the E3 will be halved from £99 to £49 in certain shops including
Argos, Dixons and Comet.  The idea behind the price cut is to
encourage punters to buy the phones in pairs. Why? 'Cos then it
should "facilitate the use of the phone's video call
technology".  Or, for those people who don't want to splash out
on a home PC it means they can share pictures and view photos
from digital cameras.  Said Amstrad's commercial director Simon
Sugar: "The new software and lower retail price makes the E3
e-mailer a compelling proposition as an all-round communication
device. The fact that you can now buy two E3 e-mailers for
around £100 should significantly increase the use of video phone
telephony in the home."  The Amstrad E3 was unveiled last
September by boss Sir Alan Sugar in a bid to bring video
telephony to the masses. A spokesman