Saturday, June 7, 2008  Paul Deasy Spills the Beans about
Technibond!  Technibond. That word will cause fights to break
out. It's a loaded word in certain circles. The best deal in
gold jewelry or the biggest bunch of bubble-gum-machine-crap
ever manufactured. Which is it???  Paul Deasy has spilled the
beans on what really happened with the controversial line:  I
was at HSN when technibond was originally launched. There have
been many changes over the years. The first product was 18kt
over sterling silver with a very thin polymer coating over top
of that. This made it hypo-allergenic and helped to prevent the
gold from coming off. This also is why the original product had
a lifetime guarantee. Then somebody in their infinite wisdom
decided to save money and not put the coating on. The resulting
disaster nearly killed the product line. Then they fixed the
problem for a couple of years. When I returned to HSN, they
changed the formulation again and switched to 14kt gold over
sterling silver. They also discontin