Description: What is a big corporation capable of doing in order
to protect its brand? Recently, Swedish documentary filmmaker
Fredrik Gertten experienced this first hand. His previous film
BANANAS!* recounts the lawsuit that 12 Nicaraguan plantation
workers successfully brought against the fruit giant Dole Food
Company. That film was selected for competition by the 2009 Los
Angeles Film Festival. Then just before leaving Sweden to attend
the Los Angeles world premiere of his film, Gertten gets a
strange message: the festival has decided to remove BANANAS!*
from competition. Then, a scathing, controversial and
misinformed article appears on the cover of the Los Angeles
Business Journal about the film a week before the premiere. And
subsequently, Gertten receives a letter from Dole's attorneys
threatening legal action if the film is shown at this festival
and to cease and desist. What follows is an unparalleled story
that Gertten captured on film. He filmed this entire process of
corporate bullying and media s