BP falls out of index of top 100 brands after Deepwater Horizon
oil spill  Oil company's brand value has been 'destroyed' while
Apple is biggest riser, according to leading marketing
consultancy Deepwater Horizon Up in smoke: the Deepwater Horizon
disaster caused billions of dollars to be wiped from the value
of the BP brand. Photograph: AP  The disastrous financial,
political and PR fallout from the Deepwater Horizon spill has
stripped billions of dollars from the value of the BP brand,
according to a leading marketing consultancy, which has dumped
the oil giant from its index of the world's best brands for the
first time in 11 years.  Interbrand concluded that the "majority
of the company's brand value has been destroyed" by the Gulf of
Mexico disaster, as it published its annual survey of the top
100 brands.  The blow comes a day after outgoing BP chief
executive Tony Hayward was grilled by MPs about the company's
operational record and handling of the worst oil spill in US
history.  Since 1999 Interbrand