Ladies And Gentlemen... Rubik's Cube: The Movie  by Gabe Toro
November 9, 2010 3:35 AM   • |  Nine out of ten major
blockbusters (maybe more?) of the last few years were based on
pre-established names and brands. While the usual suspects
produced completely awful movies, you'd be forgiven for hoping
that Hollywood would learn some lessons from the more
entertaining and satisfying successes. But when studios see
something like "Pirates of the Caribbean" succeed, they don't
think, "Oh, the audience craves high adventure and witty
humorous comic interplay." They think, "We don't even need
backstories to get saps to buy tickets to a name they
recognize." 'Pirates' was certainly somewhat enjoyable, but
would it have made $300 million domestic had it been titled,
"The Pirates of the High Seas"?  Which brings us to the Game
Movie. We haven't seen it yet, but threats of megabudgeted
versions of "Monopoly" and "Candy Land" linger on the horizon,
with 2012 serving as a launch pad for a $200 million
"Battleship" movie.