Meet Joe Boxer  Out-of-money rock 'n' roll musician founded
$100-million underwear empire  Published: Sunday, January 31,
1999  SAN FRANCISCO (AP) -- The savvy marketing whiz who
parlayed a pair of yellow smiley-face underpants into a
multimillion dollar novelty phenomenon known as Joe Boxer has a
confession to make: He doesn't wear them.  ''I never wear ties.
I never wear underwear, either,'' Nicholas Graham confides,
letting out a peal of laughter as he runs a hand through a
vertical shock of yellow hair.  Making light of underwear has
made Joe Boxer Corp.'s ''Chief Underpants Officer'' -- as he
calls himself -- a very rich man.  His latest venture, due out
in the next few weeks, the Undo-Vendo, vending machines that
dispense the trademark Mr. Lickys in a pop-top can.  ''For some
reason underwear really fits with my character,'' Graham says,
throwing his head back with a wild guffaw.  Some of his
favorites: inflatable underwear (''Great for river rafting!''),
3-D underwear (''So funny!''), a pair that quack