Naming NYC's Parks For Fun and ProfitS  New York City, which is
broke, of course, is selling off naming rights for its city
parks. For mere millions! Using sociogeographical insight and
imaginary marketing expertise, we have compiled a list of
exactly who should buy these rights for a half-dozen parks. Read
it and argue:  Central Park Tennis Center ($5 million): Um a
tennis company HELLO?!?  Pool at McCarren Park, Hipster Central
(Pictured, in all its glory. $3 million): The hipster kickball
league, obviously. If they can't get the money together, then
Raytheon Integrated Defense Systems.  Pool at Flushing Meadows
($3 million): HahahawaitwaitguyswaitokayhereitisCHARMIN.
Ahahaha. Because of toilet paper.  Chelsea Recreation Center ($2
million): Something so gay. South Carolina.  Ball Fields at
Dewitt Clinton Park in Hell's Kitchen ($2 million): Gordon
Ramsay can't afford the logical Hell's Kitchen tie-in.
So...America's other favorite gourmet chef, Rachael Ray.  Sports
Facility at Mill Pond Park, The Bronx ($2