 Dan Weisbeck   Mobile Websites and the Power of Three  Posted:
14/05/2013 17:25  The mobile web is evolving at an incredible
rate and is clearly here to stay. The web is changing so rapidly
that many organisations are still unprepared for the future of
consumer access. Mobile websites are now a number one priority
for all serious brands. Building a user-friendly and a
personalised customer experience is key and without it you are
missing customer engagement opportunities and potentially
alienating your target market.  Creating the ideal customer
experience on mobile can be simple if you follow three simple
rules from day one:  1) Make it work on every device It may
sound obvious, but you'd be surprised at how many companies
overlook this, and only create websites for the phones they
think their customers have. Our own Web Trends Report last year
showed that even if you create a website which works on the top
10 most used devices in the world, this will only account for
56% of your user base. What happens to