﻿ Impulse buying of food on MedicineNet.com Feature Archive
'Planned' Impulse Purchases   Grocery Store Head Game  By John
Casey WebMD Feature  Reviewed By Brunilda Nazario Does it happen
to you, too? You're cruising the aisles at the grocery store and
suddenly, it hits you. Milk is what you really need, but a box
of Bisquick or Frosted Flakes or Rice-A-Roni beckons from a heap
stacked head high, blocking your path to the dairy case.  If
this sounds familiar, then like most of us, you've succumbed to
the desire to buy foods that you had no intention of buying
before you went into the store. And for those of us interested
in good nutrition and weight management, it is important to at
least be aware that an army of merchandisers is working hard to
get you to pick up and buy a specific brand of product or an
item you didn't know you wanted.  How do they do this? Well,
it's all about psychology and strategy, which may or may not be
in line with your nutrition goals.  That's why "it's important
to be aware of wha