EA's Moore: "Microsoft has been very aggressive with us, as had
Sony"   Thu 29 Aug 2013 8:40am GMT / 4:40am EDT / 1:40am PDT
The COO explains the tricks and troubles of preparing for the
new consoles  Electronic Arts was responsible for one of the
definitive moments of Gamescom. Not at its own press conference,
not during an interview that went on in its giant press area,
but during the Microsoft conference when it revealed that all
European pre-orders of the Xbox One would receive a free copy on
FIFA 14. Has EA chosen its side in the console launch war?
Speaking to GamesIndustry International EA's COO Peter Moore
denies the charge of favouritism, explains that free-to-play
isn't the devil, and describes how the company is preparing for
the logistical nightmares that simultaneous console launches
present for publishers.  Q: What are your priorities as the
launch of the new consoles get closer?  Peter Moore: Now the
picture is becoming clearer each day with dates, it's still a
little piecemeal, but dates, co