Archive - blogs RSS Feed  Wine and facebook; all very two point
oh  Web2.0, Wine2.0, Life2.0  I’m sure you don’t need me to tell
you that just as anything and everything became eAnything, then
iAnything, we now have Anything2.0.  The simplest way to make
your product sound ‘hip and with-it’ (unlike that phrase) is to
add that 2.0 at the end, but what does it really mean? Wine2.0
is something that is being quoted more and more often,
especially by bloggers who see themselves as those leading the
new revolution in wine. I have recently joined various groups of
fellow wine bloggers on facebook, and this is one of the topics
for discussion.  Well, actually it isn’t. It is apparently
assumed we know what this all means, and this is what lets such
developments down. If we don’t know what we are doing, how can
we do it together?  Some of the leaders of this group, and
organisers of an event actually entitled Wine2.0, have described
the reasons for it as follows:  “We set Wine 2.0 up to draw a
line in the sand that d