Fast Company  Obama, the Future-Friendly President, Wins Nobel
Peace Prize  This morning the World had a bit of a surprise: The
Nobel Prize Committee announced its choice for the Peace Prize
as President Barack Obama (the subject of Fast Company's April
2008 cover story, "The Brand Called Obama"). Few people had
suspected this would happen, and only a few rumors swirled
beforehand.  Obama's only been in office for nine months, which
is partly why this is such a shock. With some slips in his
public approval numbers, what can he possibly have done to
justify the award? According to the Prize committee it's for his
"extraordinary efforts to strengthen international diplomacy and
cooperation between peoples." Check out Reuter's video of the
announcement:  To allay suspicions that Obama landed the prize
for what he may do in the future, versus what he's already done,
the chair of the Norwegian Nobel Committee, Thorbjorn Jagland,
spoke to the press and said the committee hoped the prize would
"enhance what he is tr