Collaborative Creation and Crowdsourcing in the Music Industry
Composer and conductor Eric Whitacre leads a virtual choir at
TED, showing just how collaborative creation and crowdsourcing
or radically altering the way people work together. By Nathaniel
Whittemore | Mar 1, 2011  In 2001, Death Cab for Cutie frontman
Ben Gibbard and electronica star Jimmy Tamborello started
collaborating on a side project that would end up producing one
of the best loved albums of the decade. The collaboration was
called "The Postal Service" in recognition of the process by
which the musicians collaborated, sending new bits of track back
and forth by snail mail until the album was complete.   It is
fitting that the album, feeling at once analog and digital, and
produced in a manner facilitated by one of the older
communication methods of the Modern Era, came at the beginning
of the decade that saw the Internet enter a new phase in which
the defining experience of being online shifted from passive
consumption to active, collabo