The NHL Believes Any Publicity Is Good Publicity   The North
American portion of the NHL schedule begins tonight, and the
league will apparently take attention wherever they can get it.
So when the Flyers open their season in Philly against the
Rangers on Saturday, the ceremonial first puck will be dropped
by none other than the country’s most famous hockey mom, Sarah
Palin. This sounds like a far worse idea for Palin than for the
Flyers, as there aren’t many environments more hostile than
Philadelphia sporting venues. The political affiliations of
those in attendance really won't much matter, either; these are
people who once booed Santa Claus, for goodness sake.  But hey,
publicity is publicity, right? And they could have chosen a
worse photo-op, right? As Palin would say, you betcha! Yes, that
was Gary Bettman ringing the opening bell at the New York Stock
Exchange yesterday. We’re not sure which is scarier: the fact
that the NHL is trying to associate itself with the rock that is
Wall Street, or the fact