Toyota Prius hybrid reaches 3 million units sold worldwide
milestone  Toyota Prius hybrid 3 million sold © Toyota  Some
hybrid stats...  The millionth Prius was sold in 2008, and it
took until 2011 until a million was sold just in the US. In the
first decade of its existence, the Prius hybrid sold 1.8 million
units, yet only 3 years later we've reached 3 million units
sold, a rate at which it'll reach double-digit millions by its
second decade. And if you add up all of Toyota's hybrid models,
they've sold 5 million worldwide and 2 million in the US.  ©
Toyota  Part of the Prius' success was because the hybrid got
better with each generation, but also because Toyota figured out
over time how to make a profit on it while reducing costs (this
matters because no product, however green it is, will stick
around for long if those who make it lose money):  In 1997, TMC
launched the Prius, which was the world’s first mass-produced
hybrid passenger car. The second generation followed in 2003,
and the third generation i