From P2P Foundation Jump to: navigation, search  = concept by
Axel Bruns (in his book on Produsage and Produserism, on the
merging of producer and consumer roles  compare with the older
term Prosumer   Henry Jenkins/Joshua Green:  "Describing the
productive consumption within collaborative projects such as the
Wikipedia and online news sites, Axel Bruns (2007 a, b)
introduces the concept of the 'produser', a "hybrid
user/producer" (2007a n.p.) involved in "the collaborative and
continuous building and extending of existing content in the
pursuit of further improvement" (2007b n.p.). Produsers
contribute to the iterative improvement of goods and services,
whether explicitly, in the form of online news sites (Slashdot,
Digg) or knowledge projects (Wikipedia), or perhaps without
their conscious knowledge, as happens when user purchase
decisions contribute to Amazon's recommendation services.  Bruns
(2007b) outlines four characteristics of produsage, describing a
system built on community logics of re-use and per