Online Exclusive: ICMAD Seminar Provides ‘Made in USA’ Advice
Why ‘Made in USA’ products can help companies succeed in
overseas markets.  By Sheila Sebor, VP, Operations, ICMAD
[Editor’s note: This article is reprinted from the ICMAD Digest
with permission from ICMAD.]  On Wednesday, June 20, ICMAD
provided attendees at HBA Global Expo with many good reasons why
“Made in USA” products can help companies succeed in overseas
markets. Moderated by ICMAD education committee chair Pamela
Viglielmo, thesession featured Jetta DeNend, international trade
specialist, New York City Export Assistance Center, U.S.
Commercial Services; Kelly Kovack, partner, Brand Growth
Management; and Patty Schmucker, president, DoshaCare.  Pamela
thanked ICMAD for hosting the session and said the association
provides great programs and services to benefit the
entrepreneurial side of the beauty business.  Becoming a Global
Player  Jetta DeNend began with a presentation entitled, “How
the U.S. Government Can Ensure You’re a Global Playe