The strategy followed in the classification of the irreducible infinite-dimensional representations is, in analogy to the finite-dimensional case, to assume they exist, and to investigate their properties. Thus first assume that an irreducible strongly continuous infinite-dimensional representation Π H on a Hilbert space H of SO(3; 1) is at hand. Since SO(3) is a subgroup, Π H is a representation of it as well. Each irreducible subrepresentation of SO(3) is finite-dimensional, and the SO(3) representation is reducible into a direct sum of irreducible finite-dimensional unitary representations of SO(3) if Π H is unitary.