A cholesteric liquid-crystal display (ChLCD) is a display containing a liquid crystal with a helical structure and which is therefore chiral. Cholesteric liquid crystals are also known as chiral nematic liquid crystals. They organize in layers with no positional ordering within layers, but a director axis which varies with layers. The variation of the director axis tends to be periodic in nature. The period of this variation (the distance over which a full rotation of 360° is completed) is known as the pitch, p. This pitch determines the wavelength of light which is reflected (Bragg reflection).